“Growth Path helped select the range of Italian security products best suited for North America; identified key differentiators; their value to new customers; and facilitated strategic alliances for rapid access to our new market.”
- Aniello Musella, Italian Trade Commission
“Growth Path was able to review our new product offering and help us effectively bring it to the mining community. I would gladly work with them on any project.”
- Stephen Jones, Director Business Development, Sundex
“Growth Path interviewed our clients and helped crystallize the value we brought to them. By communicating this value, and our sector specificity, we were able to clearly differentiate JCA as we positioned for a sale.”
- Jack Chute, JCA
At Growth Path, we believe that marketing should be self-funding. Today's initiatives need to fuel tomorrow's longer-term strategic plans. We determine which business initiatives will produce short term results, and which will build client base in the long run. And we help you balance your resources to build sustainable growth, even while managing such killer issues as cashflow and sales pipelines.
Project Based - this is usually a short-term intensive project designed to give you the data to make critical business decisions, and infrastructure to ensure you grow profitably.
Performance Based - this is a business development initiative, where we share the risk. The majority of payment is based on meeting revenue and profitability goals.
Retainer Based - Growth Path offers senior marketing and business development expertise on a time-share basis - for less than the cost of a junior marketing manager.